Marketing News

Opinions expressed by Entrepreneur contributors are their own. Time is the catalyst to change. Whether it is a push for new standards, a sudden switch in trends or new ideas that pertain to established rhetoric, time is never static. In the UI/UX digital design world, innovation and industry standards are ever-changing, and designers and developers
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Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. The year 2022 has been monumental for iCubesWire, an integrated marketing agency founded in 2010. The Gurgaon-based company has been investing heavily in influencer marketing in recent times, leading to bagging accounts across different segments. To encapsulate
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Opinions expressed by Entrepreneur contributors are their own. This year, 24% of marketers considered TikTok effective for reaching their business goals. One year ago, only 3% of marketers believed that. The number of marketers who have faith in TikTok’s business potential shot up by 700% in just one year. Young TikTok’s quick rise to fame
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Opinions expressed by Entrepreneur contributors are their own. Content pillars are a great search engine optimization (SEO) content writing strategy. Between the high volume of keywords and organic traffic, you can boost your Search Engine Results Page (SERP) rankings using content pillars. However, you need to understand how content pillars work and strategies that make
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Aquellos que se dedican al manejo de redes sociales lo saben: a veces no es fácil saber si alguna de nuestras publicaciones ha molestado a los sistemas automatizados que revisan el contenido. SOPA Images | Getty Images Uno termina enterándose de alguna infracción a destiempo, muchas veces al querer invertirle dinero a algún post para
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Opinions expressed by Entrepreneur contributors are their own. Unless you’ve been living under the proverbial digital rock, you’ve no doubt read at least a few news pieces, and more than one deep think-piece, on the wild amusement park ride that Elon Musk’s takeover of Twitter has seemed to become. In just a few short weeks
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Opinions expressed by Entrepreneur contributors are their own. A recessionary environment can be a make-or-break time for businesses. Some of today’s most successful companies were founded during recessions, such as Google during the dot-com bust of the early 2000s or Uber during the Great Recession of 2008. But for every company that thrives during a
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